Reviewed by Donna Strong
GMO OMG is the very well-named second film from Director
Jeremy Seifert. A long awaited piece, his film makes some poignant points for
his audience to ponder about the state of American food. One of the key
strengths of this very personal film is how it bursts the bubble on our
American belief that we have ‘food safety,’ or mainstream food will make us
healthier and happier. As families we are still in an American apple pie trance
that if something tastes yummy, it has to be good to eat.
Seifert’s film risks a close-up view of his own family
making choices based on taste like we all do everyday. Albeit it is not
surprising that young children will choose a sweet regardless, it is a shot of
his wife Jen looking at her children and their tasty funnel cakes that are
likely laced with GMO ingredients that pierces their fond exchanges about
whether they should eat these types of ‘food.’
Seifert contrasts beautiful visual impressions of his three
young children with startling statistics about the decrease of biodiversity and
the rising levels of poison to which we’re all exposed. The film demonstrates
how corporate agriculture has encroached upon our shared common heritage — the
sacred basic code for renewing life that is stored in seeds.
He is on a sincere quest with his seven year-old seed-saving
son named Finn to find answers that are very important as both a father and a
citizen. Through lovely cinematic vignettes, Seifert’s GMO OMG reminds us of
the rightful return to a world where real food is a healthy pleasure in life,
worthy of the celebration it’s been for ages.
This film is a call to wake up and care enough to make
choices that promote much needed change in our food system. It illuminates a
central point that the reviewer has been digesting for some time; that as a
society, our current food choices are more complicated and have far greater
repercussions than we have been prepared to comprehend, let alone handle. It is
more than shocking to realize how far we have veered off course, but perhaps it
is a necessary part of the current call to wake up to some stark realities.
OMG is scheduled to open in Los Angeles September 20. Check your local theaters