Mobile Marketing for Holistic Practitioners,
Authors and Entrepreneurs
By Randy Peyser
new form of marketing is beginning to surface that proves hugely
promising for holistic practitioners, authors, and entrepreneurs. If
you are looking to monetize your content as you continue to build your
business, this promising new wave may work well for you — and it’s easy
and inexpensive to implement!
of us are reaching for the delete button in response to the deluge of
marketing messages that flood our email Inboxes every day.
are besieged by a flurry of email messages from people we met once at a
networking event and exchanged cards with two years ago. Who are these
people? You know you have no interest in reading or acting up-on their
offers. And you know they are hoping and praying you are going to plunk
down your credit card in response to their requests to:
my product, try my service; it’s only $97, if you act now, you’ll get
100 free gifts, plus my special report, and my extra-special bonus…
blah, blah, blah… Yeah, you know the kind of messages I mean.
all tired of them and it is not the easiest way to attract business
anymore. Yet, in a market glutted with competition, it’s still vital to
make yourself stand out. So, how do you do it?
if you could market your service, product, or book by not competing for
attention in someone’s Inbox, and put your message in the palm of their
As more and more people turn to iPads,
iPhones and other mobile devices as their main source of communication,
they are intrigued by the new opportunities these handheld devices can
Recently, I discovered a company called RingStir,
that has a very unique marketing angle to help holistic practitioners,
entrepreneurs, and authors get their messages out, make more money, and
increase their client bases. www.ringstir.com
the opportunity for you to create your own coaching packages that are
delivered directly to people’s mobile devices as voice and text
messages. It is a fun program allowing you to upload short, 60-seconds
or less, recorded action tips, inspirational messages, reminders, or
messages can also include links to videos, your website, or any URL you
desire. People subscribe to your coaching packages and set the times
when they want to receive your messages. It’s all automated, meaning
you create it once and it’s ready to go.
an example: I wrote a book called, The Power of Miracle Thinking. To
create a coaching package, I can go through the book and pull out 20
action tips. I can then record these action tips, and my subscribers
will then get an action tip delivered to their mobile device once a
day, Monday through Friday, to help them create miracles in their lives.
it’s all automated, I can also write out 20 affirmations or intentions
for my subscribers to receive. That way, they can get an affirmation
each day via a text message. If I like, I can create a midday message
as well, so that my subscribers can hear my voice once more, as I
encourage them to create miracles in their lives.
I might create reminder texts or do accountability check-ins via text
messages at the end of each day to see if my subscriber followed
through on an action tip I had assigned to them for that day.
The power with a mobile-marketing opportunity like RingStir is
that people get to hear your voice in their ears. When they hear your
voice, it’s like they have a piece of you with them, one-on-one,
inspiring them and giving them information to improve their lives in
Can you see how RingStir might
work for you? People will get to hear your voice as you guide them to
do something, or think about something, in a new way. You will be
serving others to create a better life with the help of your daily
messages, tips, and reminders when they need them the most.
One of the creators of RingStir, Jennifer Wilson, who was being coached by a fitness pro, tells a very funny story of how powerful a program likeRingStir can
be: she was driving up to a fast-food drive-thru window. Just as she
was about to place her order, she received a text message that read: “I
am watching you.” Jennifer just about dropped her cell phone in her lap
as she high-tailed it out of the calorie-laden drive-thru line.
coaches to create up to 10 messages a day for a coaching package, but I
like the idea of having two or three daily touches with my subscribers.
In their testing, the RingStir folks
discovered 30 seconds is a good amount of time for a voice message. I
did not have a recording device when I started playing with RingStir, so I downloaded a free recording device from Audacity.com, and within seconds, I was creating messages.
Ringstir offers several plans, but for the one I like best, RingStir gets $10 per subscriber/mo
length of time the subscriber signs up. Since you can set the
subscription price of your mobile-coaching package as high as you want,
this allows you to either fold that price in-to a larger program you
are doing, or just offer your RingStir coaching
package as a mobile-coaching package on its own. There is a small setup
fee to get your program up and running, but the cost is negligible.
you imagine people getting your pre-recorded phone calls and automated
text messages to keep them on track, hold them accountable, inspire
them, and keep you present in
— every day? Instead of giving your great content away through Facebook
and Twitter, you can monetize your status updates, tweets, and tips
with this easy voice and text program.
Here’s to your success!
Randy Peyser is the author of “The Power of Miracle Thinking” and the Harness the Power of Miracle Thinking Ringstir package. Visit : https://cp.ringstir.com/v/randypeyser/